Bing, Yahoo, & AOL Ads
Your practice is probably leaving a meaningful share of dental searches on the table. Bing, Yahoo, and AOL still draw real volume from older, more affluent patients, at a fraction of the ad cost.
Total Conversions (Calls & Forms)
Average Cost Per Lead (CPL)
Conversion Rate (CVR)
Total Ad Spend
Why Google-Only Leaves Money on the Table
You've invested in Google Ads, and the campaigns are producing patients. But every practice in your area is bidding on the same keywords, which has pushed your cost per click higher month after month. You're paying more each quarter to hold the position you already had.
Show Up on the Search Engines Most Practices Skip
Running ads on Bing, Yahoo, and AOL gives your practice four real advantages over running on Google alone. Each one shapes a different piece of how your spend turns into real growth for your practice.
We See Arbitrage, Not an Afterthought
We're data nerds, and Microsoft's network is one of the clearest opportunities most practices walk past. The high-intent searches your competitors are overpaying for on Google, like 'dental implants near me,' often cost a fraction of that on Bing, Yahoo, and AOL. Each campaign is built from the ground up for these platforms, not duplicated from your Google account.
We Master the Microsoft Demographic
Microsoft's audience is its own crowd. Older, more financially established, and often researching high-value procedures like implants, veneers, or full-mouth restorations rather than basic cleanings. Every part of the campaign, from the ad headlines to the landing pages, is built around how that audience actually evaluates a dentist.
We Use a 48-Hour "Proof-of-Concept" Model
Trying Bing, Yahoo, and AOL doesn't have to be expensive or slow. We can mirror your strongest Google campaign onto these platforms in as little as 48 hours and run a small controlled test, showing you the cost-per-lead difference in plain numbers before you decide to scale.
We Connect Microsoft to Your Entire Funnel
Microsoft Ads delivers the inexpensive, high-intent click. If that patient leaves your landing page without booking, we add them to your Facebook and Instagram retargeting audience automatically, so no lead disappears just because they didn't convert on Bing.
We Provide One Unified Dashboard, Not More Headaches
Your monthly report shouldn't require a translator. Our dashboard combines Google Ads, Meta Ads, and Microsoft Ads into a single view, showing one total for spend, one total for new leads, and one blended cost per lead. We handle the cross-platform math so the numbers you see are the ones that actually matter.
"We have experience with Dentist Nerds – they improved the website design, content optimization and help us with more implant leads – we are satisfied. We are especially happy with Shawn! He meets with us on a monthly basis to go over our progress in website status and helps us to strategize on how to rank higher for our implant and All-On-X. Thank you Shawn for your hard work." As a startup, I was very scared and worried if I made the right choice picking Dentist Nerds as my marketing company. They have proved to be one of the best decisions I made! From the website design to getting new patients in, they have been amazing.
Dr. Armen Shant
Gardena Dental Group
Our "Smart-Import" Process
Your strongest Google campaigns become the foundation for everything that runs on Microsoft. The Dentist Nerds team rebuilds them for these platforms, runs a controlled test, and scales only after the test data supports the move.
Data-Driven Arbitrage: Lower Cost, Higher Value
Data shows that clicks on Microsoft's network cost 30 to 40 percent less than the same clicks on Google. We use that pricing gap to put your practice in front of older, more affluent patients for a fraction of what Google would charge.
Google vs. Microsoft: Average Cost Per Click (Dental)
- "Google Ads Avg. CPL" with a value of $40.03
- "Microsoft Ads Avg. CPL" with a value of $24.58
Ready to Grow Your Practice? Your Success Story Starts Here!
Book a free demo, tell us your story, and leave the call with a clear picture of where you're ranking now, where we think you could rank, and what it would take to get there.
